Sue, It was a real pleasure to meet you this afternoon! Your home is very charming and welcoming and Diego and I truly loved the perfume workshop! And of course, I LOVE my perfume! I named it "La Tropézienne" because I have family and friends living in St Tropez in the South of France and I always go there during summer and this perfume smells like Summer so this is perfect! 🙂 Virgillia H....Broadcast Journalist
Thank you Sue for providing such a wonderful experience for our team and our clients. For anyone looking for a one-of-a-kind event that brings together great friends or looking for a creative way to grow new relationships this is it! Everyone will leave with a little bit of knowledge, a personalized gift and stronger connections all around.” J. Wren, Account Manager, AOL
We had great feedback from the event. Thanks again for being so fabulous and helping us promote Fragrance Week!" Sheri Deinarowicz, Marketing & Special Events, Saks Fifth Avenue New York
Fragrance guru extraordinaire, Sue Phillips entertainingly demonstrated that the nose knows and can be a powerful path for marketers to increase sales and best customer engagement in the luxury retail space. Scent strategically used can deepen loyalty and add another dimension and ambience to the store. Now new technologies and ways of disseminating fragrances in store or on the personal computer offer brands new opportunities to welcome their customers and influence their buying process. On January 19 at the Peter Lik Gallery in Manhattan with Mr. Lik's magnificent photos as backdrop, Sue challenged marketers to think out of the box and more creatively about the luxury of one of the most powerful and influential senses: smell. Fast becoming another effective tool in the luxury marketers' tool kit." Gregory J. Furman, Founder & Chairman, The Luxury Marketing Council
Dear Sue and Dana, what a fabulous event. The people who attended the Custom Perfume event loved it and will spread the word. We will brainstorm re: other events in the future. I would love to do a private party at my home with my friends...they would love it! Thank you for all your hard work and efforts and your generosity to Kids Korps USA....you are both great and I am enjoying getting to know you both better!" Joani Wafer, Founder & President, Kids Korps USA
Thank you again for the smelling session the other night. It was fantastic; you had a very pleasant group. I’ve written a basic explanation for my fellow editors at Skin Inc. and GCI. I believe there could be some editorial opportunities there. Now, I just need to take some time to sort out my fragrance preferences.” Jeb Gleason-Allured, Editor Perfumer & Flavorist Magazine
Dear Sue, The Custom Perfume experience that you ran for us with such passion and panache was simply scentsational. It was a big hit with all dozen communicators (both male and female) at our off-site meeting. Usually we are more into words and press releases, so you unleashed extra senses and creativity too. It was a truly interactive, fun, learning afternoon. Thank you. All the best. And a personal thanks from me too.” Paul Newman, Head of Global Communications, Novartis Vaccines and Diagnostics
Bravo to you for taking the route you have and concentrating on customization…a hot button for today’s consumers. I’m wearing “Me” today and enjoying it very much. We are thrilled that you will participate in the Fragrance portion of Fashion’s Night Out. I’m sure there is a retail environment that will love having you. Thank you again for taking the time to spoil Mary Ellen and me.” Rochelle Bloom, President, The Fragrance Foundation.
What a wonderful session it was yesterday. I really enjoyed the experience and can certainly understand why consumers are so taken with it. Thank you for my very special bottle of L’Eau Maroc.” Mary Ellen Lapsansky, Vice President, The Fragrance Foundation, NYC
THANK YOU - it was a really nice event and the feedback was excellent." Bettina Bamberger, Marketing, Luxury Division, P&G Prestige Products, Inc.
Thank you for yesterday's presentation and training. We received great feedback from everyone concerned who enjoyed it very much. I was thinking about you yesterday evening and very fortunate I was able to take part and not miss the day, it was a wonderful way to ease back into work after a vacation. However keep me in mind for any events, trends, innovative ideas etc. that you feel might be of interest to us. Again wonderful to see you, it was a great day. Keep in touch!" Verdeep Schwartz, Senior Research Scientist & Services, Air Care, SC Johnson
Wasn't it a fun day!! Your presentation was wonderful and I think we've piqued the interest of several of the attendees." Karen Dubin, Founder Sniffapalooza